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MC's avatar

Got it. I still assign the responsibility to the consultant, who must be able to communicate value in a way that the receiver can understand.

The onus of communication is on the emitter, not the receiver (something I only understood and truly appreciated after too many mistakes).

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João Landeiro's avatar

Exactly! I think I’m messing up the way I explain this (ironic) but yes.

Some occupations can offload that explanation effort to the culture and let others just refer to what they already know about it (lawyers, doctors, butchers, painters, etc) but if you have an uncommon and abstract job, you need to think a bit deeper about this.

For those, the question “what signals am I emitting that make it easier for others to understand what I do” becomes more crucial.

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